Data protection
This website (hereinafter “website”) is provided by Bayer (Schweiz) AG (hereinafter “we” or “us”). Further information on the website provider can be found in our legal notice.
Handling of personal data
In the following, we wish to inform you about how we handle your personal data when you use this website. We handle your personal data in accordance with the Bayer Group privacy policy and the laws of the EU and Switzerland, and other applicable local legislation governing the storage, processing, access, and transfer of personal data.
In particular, this privacy policy complies with the European Union (EU) General Data Protection Regulation (GDPR). The GDPR may be relevant to us, even though it is an EU regulation. The Swiss Federal Law on Data Protection is strongly influenced by European Union law. Furthermore, companies outside the European Union or the European Economic Area (EEA) must comply with the GDPR in certain cases.
Using our Website
Accessing our Website
When you access our website, your browser transmits certain data to our web server. This is done for technical reasons, to provide you with the information you have requested. To enable you to visit the website, the following data is collected, stored temporarily, and used:
- IP address
- Date and time of the request
- Time zone difference to Greenwich Mean Time (GMT)
- Content of the request (specific page)
- Operating system and interface
- Access status / HTTP status code
- Amount of data transferred
- Website the request comes from
- Browser, language, and version of the browser software
To protect our legitimate interests, we store the above information for a limited time in order to be able to initiate a tracking of personal data in the event of actual or attempted unauthorized access to our servers (Art. 6(1)(f) of the General Data Protection Regulation).
Use of cookies
What are cookies?
We use cookies on this website. Cookies are small text files that are stored in the memory of your terminal via your browser. They store certain information (e.g. your preferred language or site settings) that your browser may send back to us (depending on the lifespan of the cookie) the next time you visit our website.
Subject to your consent
We use optional cookies only if we have obtained your prior consent (Art. 6(1)(a) of the General Data Protection Regulation). If you are visiting our website for the first time, a banner will appear on our website asking you for your consent to use optional cookies. If you consent to this, we shall store a cookie on your computer, and the banner will not appear again for the lifetime of the cookie. Thereafter, or if you actively delete this cookie beforehand, the banner will appear again the next time you visit our website and ask again for your consent.
How to prevent the setting of cookies
Of course, you can also use our website without any cookies. You can configure the use of cookies or disable them completely in your browser settings at any time. However, this may lead to restrictions in the functions or adversely affect the user-friendliness of our website. You can object to the use of optional cookies at any time by using the corresponding objection option in the above table.
Website Analysis with Google
This website uses a web analytics service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, US (“Google”). Google analyzes your use of this website on our behalf. We use the cookies described in detail in the above table for this. The information collected by Google about your use of this website (e.g. the referring URL, the pages you visit on our site, the web browser you are using, your language settings, your operating system, or your screen resolution) is transferred to a Google server in the US, where it is stored and analyzed. The result is then made available to us in anonymized form. Your usage data is not linked to your full IP address during this process. We have activated the IP anonymization function offered by Google on this website, so that the last 8 bits (type IPv4) or the last 80 bits (type IPv6) of your IP address are deleted after each data transmission to Google.
In addition, we have concluded special agreements with Google that ensure an adequate level of data protection is established for personal data processing at Google in the US.
You can revoke your consent for web analysis at any time by either downloading and installing the available browser plug-in from Google or managing your consents here, which causes an opt-out cookie to be set. Both options prevent web analysis only as long as you use a browser on which you have installed the plug-in or as long as you do not delete the opt-out cookie.
Online behavioural advertising with Google
This website uses an online behavioral advertising service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
Google analyzes your use of this website. Google uses the cookies described in detail in the above table for this. The information collected by Google about your use of this website (e.g. the referring URL, the pages you visit on our site, the web browser you are using, your language settings, your operating system or your screen resolution) is transferred to a Google server in the US, where it is stored and analyzed. We and our partner Google use this information to better target advertising to you and your interests, limit how often you see the same ad, evaluate the effectiveness of an advertising campaign, and better understand user behavior after viewing an ad. When you visit another website on the so-called “Google Display Network,” you may be shown pop-up messages tailored to your interests based on the data collected about you on our website.
In addition, we have concluded special agreements with Google that ensure an adequate level of data protection is established for personal data processing at Google in the US.
You can revoke your consents to this transfer of information to Google for purposes of online behavioral advertising at any time by either managing your consents here or by downloading and installing the browser plug-in offered by Google. Both options prevent the use of online behavioral advertising only as long as you use a browser on which you have installed the plug-in or as long as you do not delete the opt-out cookie.
Google is responsible for processing any personal data of yours that it collects directly from our website for the purposes of online behavioral advertising. Since we have no influence on the personal data collected by third parties or its processing by them, we cannot provide any binding information on the purpose and scope of such processing of your personal data. Therefore, please read Google's privacy policy for more information on how and for how long your personal data is processed by Google. At the time of writing this privacy policy, the relevant notices from Google were available under Google’s Privacy & Terms, under Technologies.
Data transfer for processing on our behalf
We sometimes use specialized service providers to process your data. Our service providers are carefully selected and regularly monitored by us. They process personal data only on our behalf and strictly in accordance with our instructions based on contracts for commissioned data processing.
State disclosure where personal data is disclosed abroad
Your personal data will mainly be processed in the country of the data controller and in other European countries where the Bayer Group has a subsidiary. In exceptional cases, your personal data may also be processed in countries outside the European Union, particularly in the United States.
Processing of personal data outside the EU / EEA
In some cases, your personal data may also be processed in countries outside the European Union (EU) or the European Economic Area (EEA) where there might generally be a lower level of data protection than in Europe. In these cases, we shall either ensure that a sufficient level of protection is guaranteed for your personal data (copy available upon request), e.g. through contractual agreements with our contractual partners, or we shall ask for your express consent.
Information about your rights
The following rights are available to you under applicable data protection laws:
- Right to obtain information on the data we hold about you.
- Right to rectification, erasure, or restriction in the processing, of your personal data.
- Right to object to processing that serves our legitimate interest, a public interest or profiling, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the purpose of asserting, exercising, or defending legal claims.
- Right to data portability.
- Right to complain to a data protection authority.
- You may revoke your consent to the processing of your personal data at any time with effect for the future. For more information, please refer to the sections above describing data processing based on your consent.
If you wish to exercise your rights, please address your request to the contact person named below (→ Contact).
Contact
For your data privacy concerns, please write to privacy_ch@bayer.com or contact our Corporate Privacy Officer at the following address:
Data Privacy Officer Bayer (Schweiz) AG
c/o Bayer Consumer Care AG
Peter Merian-Strasse 84
CH-4002 Basel
Bayer AG has been designated as our representative in the European Union pursuant to Article 27 of the GDPR. You can contact the representative at the following address:
Data Protection Representative Bayer AG
Kaiser-Wilhelm Allee 20
51368 Leverkusen
Germany
Email: dp-representative@bayer.com
Amendment of our privacy policy
We reserve the right to update this privacy policy from time to time. Updates to this privacy policy will be published on our website. Any amendments become effective upon publication on our website. We therefore recommend that you regularly visit this page to keep yourself informed of any updates.
Date: 12/03/2020.